October 22, 2015 Guide: 6 Steps to Writing a Great Fundraising Appeal October 22, 2015/ Mallory A. Russell We almost always start with the magic word: please. But when it comes to creating a fundraising email that resonates with your audience, there’s more to it than just asking nicely. It is important to know how to connect with your donors and prospects to compel them to get to know the impact of your work, and ideally, support it. Download our fundraising appeal how-to guide and learn:How to polish your email copy and hone in on the perfect call-to-action for your supportersHow to segment your messaging strategy in a way that optimizes donor conversionsHow to properly time your fundraising appeals for maximum efficiencyThere's no sense in sending a fundraising email to your leads without a smart, focused messaging strategy. Learn how to make the most of every fundraising opportunity today!